Bottomline Proof: Twitter followers convert to business leads


OK, I have my moments of loving and hating Twitter, and it tends to go in cycles – depending on my mood! I know that’s the case for a lot of people, and a lot of my clients. The bottom line is: Twitter users who actively engage and interact with their followers, will more than double their monthly leads in many cases. The proof is in the pudding:

 Bottomline Proof: Twitter followers convert to business leads

This from some hardcore research by the respected Hubspot internet marketing group In case you had any doubts about Twitter being worth your time, time to let those doubts rest.

So, how to have fun with Twitter? Start by following me :) – find some more cool people to follow that are talking about what you’re interested in, and retweet stuff they send that you like, send them a message in response to one of their tweets, or just send a tweet starting with their username to say hi. If you take a few minutes to observe how the people you respect and follow are using Twitter, you can get a lot of ideas. Like anything, with a little practice, it gets easier and maybe actually fun!

Don’t waste time studying the myriad Twitter tactics online. You can just find cool people, follow them, and use their follower lists to find other people to follow. You can also use the “Lists” created by users to find relevant people who are recommended by others. Above all, spend a little time to connect, interact and build relationships. Just a little common sense goes a long way… :)

Finally, I recommend using Seesmic or Tweetdeck to track your tweets, mentions and responses (I prefer Seesmic, as it allows you to also access your Facebook profile and Fanpage).

Most of all, Enjoy!

If you’d care to join me on the journey, I have a fun and free newsletter you can sign up for here. Join me on the social networks, and please share with your friends with the links below. I appreciate your support! :)

- Namaste

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